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Digital Communications and Promotion Manager

Apply now Job no: 494669
Work type: Permanent
Location: Wan Chai
Categories: Corporate Communication, Marketing /Public Relations

The Job

  • Implement digital strategies and publicity campaigns for enhancing corporate image.
  • Organise integrated marketing communication initiatives including advertising and promotion for increasing brand awareness.
  • Develop quality content for effective digital communications on corporate website and various social media channels.
  • Handle external communications on social media to manage reputational risks and assist in community sentiment analysis by social listening.
  • Monitor team performance through digital analytics and prepare relevant reports.
  • Manage service providers and collaborate with internal stakeholders for media promotion projects, video and multimedia production, and other branding collaterals.
  • Assist in the design and production of corporate presentations including award submissions.

 

The Person

  • Degree holder in Communications, Journalism, Marketing, Creative Media or related disciplines with at least 6 years’ post-qualification relevant work experience.
  • Well versed in digital communications, digital marketing, social listening, analytics and video production.
  • Solid experience on social media planning and execution and familiar with local media landscape and trend.
  • Work experience in media agency, sizeable corporation or public organisation preferred.
  • Highly capable in storytelling, content development and project management.
  • Good interpersonal, communication and problem-solving skills.
  • Good command of both written and spoken English and Chinese.
  • Good computer literacy, including Microsoft Office (Word, PowerPoint, Excel) and Chinese word processing.
  • Irregular work hours and overtime required.

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